GM Trucks and SUVs Power 5.5% U.S. Sales Surge in 2025 as EV Demand Cools

The Comeback on Four Wheels

Detroit—On a gray January morning, Rick Spangler, a third-generation contractor from Kalamazoo, steered his new Silverado 1500 off the lot of Berger Chevrolet. The odometer read 11 miles. "My old truck died mid-job," Spangler laughed, tapping the hood. "I priced everything. Nothing hauls like this for the money."

Spangler’s purchase is a microcosm of a larger story. General Motors closed 2025 with a 5.5% jump in U.S. deliveries—the company’s first calendar-year gain since 2022—powered almost entirely by high-margin pickups and SUVs while battery-electric models languished on dealer lots.

Inside the Numbers

• Total 2025 sales: 2.73 million vehicles, up from 2.59 million in 2024.
• Silverado, Sierra, Tahoe, and Yukon accounted for 68% of volume.
• Chevrolet Blazer EV and GMC Hummer saw combined deliveries fall 27%.
• Inventory down to a 38-day supply, the leanest since the chip shortage.

Why Trucks Keep Winning

GM’s North America president, Rory Harvey, told reporters the average transaction price of a full-size pickup now tops $62,000. "Every Silverado sold funds our next-gen batteries," he said. "It’s that simple."

We’re not abandoning EVs; we’re pacing them to what customers actually buy.
—Rory Harvey, President, GM North America

Dealers Sound Off

In Austin, dealer principal Maria Alonzo can’t keep Yukon XLs in stock. "Families want space, towing, and the tech package," she said. "Range anxiety isn’t part of the conversation."

Meanwhile, on California’s Central Coast, Santa Maria Chevrolet has slashed Blazer EV prices by $9,000 and still sees foot traffic evaporate once shoppers learn the nearest fast charger is 40 miles away.

Wall Street Reacts

GM shares rose 4.1% in after-hours trading. Morgan analyst Adam Jonas called the mix "profit nirvana" and lifted his 2025 EPS estimate by 7%. "Every truck sale is roughly triple the margin of an EV," Jonas wrote in a note to clients.

Looking Ahead

The company reiterated plans to build 300,000 EVs in 2026 but conceded that fleet buyers—not retail shoppers—will drive the first wave. Next up: a refreshed Equinox and a new gas-powered Acadia, both slated for dealer arrivals by spring.

Back in Kalamazoo, Rick Spangler is already scratching 1,800 miles on his Silverado. "Maybe I’ll go electric someday," he shrugs. "But today I’ve got concrete to pour."